Price comparison
The same 29 everyday buys in Italy and Greece, from a coffee to an airport taxi: what locals pay, what tourist spots charge, and where your money goes further.
The numbers that decide a trip, in one table. Money in USD, the local price underneath.
What locals pay in Italy and Greece, item by item. Shown in USD at one daily rate so the two sides compare, with the local price underneath. Differences under 3% count as about the same.
21 of the 29 items cost less in Greece.
Bottled, convenience store
Italy: ≈ $0.56 – $1.40 €0.50 – €1.20 Greece: ≈ $0.56 – $1.10 €0.50 – €1.00 Cafe or street vendor
Italy: ≈ $1.10 – $1.70 €1.00 – €1.50 Greece: ≈ $2.80 – $5.10 €2.50 – €4.50 Draft, at bar or restaurant
Italy: ≈ $3.40 – $5.60 €3 – €5 Greece: ≈ $3.90 – $6.80 €3.50 – €6.00 Tourist area, main course
Italy: ≈ $14 – $23 €12 – €20 Greece: ≈ $11 – $23 €10 – €20 Local market or stand
Italy: ≈ $3.40 – $7.90 €3 – €7 Greece: ≈ $3.90 – $5.60 €3.50 – €5.00 Mixed drink, bar
Italy: ≈ $8 – $14 €7 – €12 Greece: ≈ $8 – $14 €7 – €12 House wine, restaurant
Italy: ≈ $6 – $17 €5 – €15 Greece: ≈ $4.50 – $11 €4 – €10 Cafe or street stall
Italy: ≈ $1.70 – $3.40 €1.50 – €3.00 Greece: ≈ $1.70 – $3.40 €1.50 – €3.00 Standard route
Italy: ≈ $34 – $62 €30 – €55 Greece: ≈ $45 – $62 €40 – €55 Metered or typical fare
Italy: ≈ $6 – $10 €5 – €9 Greece: ≈ $0.79 – $1.10 €0.70 – €1.00 Single ride
Italy: ≈ $1.70 – $2.80 €1.50 – €2.50 Greece: ≈ $1.40 – $2.30 €1.20 – €2.00 Grab / Bolt / Uber
Italy: ≈ $23 – $68 €20 – €60 Greece: ≈ $11 – $62 €10 – €55 Tourist shop
Italy: ≈ $1.10 – $6.80 €1 – €6 Greece: ≈ $2.30 – $5.60 €2 – €5 Tourist shop
Italy: ≈ $14 – $28 €12 – €25 Greece: ≈ $9 – $20 €8 – €18 Ceramics, textiles, etc.
Italy: ≈ $14 – $45 €12 – €40 Greece: ≈ $11 – $39 €10 – €35 Data package
Italy: ≈ $17 – $28 €15 – €25 Greece: ≈ $11 – $23 €10 – €20 Pharmacy or shop
Italy: ≈ $9 – $25 €8 – €22 Greece: ≈ $9 – $18 €8 – €16 Supermarket
Italy: ≈ $0.56 – $1.40 €0.50 – €1.20 Greece: ≈ $0.56 – $1.40 €0.50 – €1.20 Pack of 20
Italy: ≈ $6 – $7.70 €5.30 – €6.80 Greece: ≈ $5.10 – $6.80 €4.50 – €6.00 Pack of 20 tablets
Italy: ≈ $2.60 – $6.20 €2.30 – €5.50 Greece: ≈ $2.30 – $3.90 €2.00 – €3.50 Spray or lotion
Italy: ≈ $7 – $11 €6.00 – €9.50 Greece: ≈ $3.40 – $6.20 €3.00 – €5.50 Local barbershop
Italy: ≈ $11 – $28 €10 – €25 Greece: ≈ $9 – $20 €8 – €18 Laundry service
Italy: ≈ $4.50 – $10 €4 – €9 Greece: ≈ $2.30 – $5.60 €2 – €5 Standard full-body massage
Italy: ≈ $51 – $90 €45 – €80 Greece: ≈ $45 – $90 €40 – €80 Basic cut, salon
Italy: ≈ $28 – $56 €25 – €50 Greece: ≈ $17 – $39 €15 – €35 Entrance ticket
Italy: ≈ $11 – $28 €10 – €25 Greece: ≈ $11 – $34 €10 – €30 Organized excursion
Italy: ≈ $34 – $79 €30 – €70 Greece: ≈ $28 – $68 €25 – €60 Organized excursion 6-8h
Italy: ≈ $100 – $180 €90 – €160 Greece: ≈ $28 – $56 €25 – €50 Local cuisine cooking class
Italy: ≈ $68 – $170 €60 – €150 Greece: ≈ $73 – $145 €65 – €130 Tourist prices are about 2.6× the fair price in Italy and 2.5× in Greece, close to even.
Italy 24th lowest of 60
Greece 22nd lowest of 60
What is expected in each country, so you neither stiff anyone nor overpay.
Italy Italian restaurants charge a "coperto" (cover charge, typically 1–3€) that covers bread and service. An additional tip is not expected, but rounding up by 1–2€ or leaving small change is a polite gesture if the service was exceptional.
Greece In Greek tavernas, simply round up the bill, a tip of 5–10% is appreciated but not obligatory. Leave the coins on the table after paying; it is a casual gesture that locals also do.
Yes. In Greece you pay about 21% less than in Italy at fair prices. TruePrice Index: Italy 183, Greece 145 (100 is the median of the 60 countries I track). 21 of the 29 items cost less in Greece.
A week is cheaper in Greece: about $250 at fair prices, against $300 in Italy. That covers two meals, a coffee, water, a beer, two transit rides and a short taxi ride a day. Flights and accommodation are not included. At tourist-trap prices the same week runs about $790 in Italy and $590 in Greece.
In Italy: food and drinks cost about 6% less there on average. A restaurant meal costs $14 – $23 in Italy and $11 – $23 in Greece, street food $3.40 – $7.90 and $3.90 – $5.60.
Tourist prices are about 2.6× the fair price in Italy and 2.5× in Greece, close to even. The biggest gaps in Italy: water 0.5 L (4.4×), water 1.5 L (4.4×), and bottle of wine (4.3×). The biggest gaps in Greece: laundry (5.7×), local handcraft (3.8×), and water 1.5 L (3.5×).
Where these numbers come from, and how the comparison works.
How to cite
TruePrice, Italy vs Greece, October 2026, truepriceapp.com/en/compare/italy-vs-greece/
Spotted a price that looks off? Email me at [email protected] and I will check it.
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